On March 7th, King Long and Tan Chong Group jointly launched their new products at a
press conference held in Selangor, Malaysia. 280 terminal customers and more
than 20 auto body manufacturers participated in the launch.
Two high-quality
chassis – XMQ6120ASS and XMQ6120ASP, as well as vehicles equipped with the two
chassis and manufactured locally were on the display, gaining high praise. More
than 20 intention orders were concluded at the launch. This launch is the first
demonstration of CKD cooperation achievements made by both parties, and also a
landmark event benefiting from the cooperation and sharing goals and principles
under the "Belt and Road Initiative".
Scene of Launch
Tan Chong Motor
Group is a large multinational corporation with a 61-year development history,
mainly engaged in manufacturing and distribution of automobiles and parts,
leasing and distribution of industrial equipment, and investment in real estate
and overseas automobile plants. Through careful investigation of Chinese bus
brands and many discussions and investigations by senior management, Tan Chong
Motor Group formally concluded an exclusive dealing agreement, a CKD technical
support agreement and an after-sales service agreement with King Long in June
2018.
Through joint
investigation of local markets in terms of tourism, passenger transport and
groups, considering market demand, local certification, regulatory requirements
and local service environment, both parties finally successfully launched two
high-quality chassis –XMQ6120ASS and XMQ6120ASP.
XMQ6120ASS is a
standard chassis featuring high performance and low operating cost. XMQ6120ASP
is a luxury chassis featuring strong power and excellent comfortable driving
experience.
Group Photo of
Attendees
Mr. Tan Keng Meng, the
head of the Truck & Bus Division of Tan Chong Motor Group,
said at the launch: "I am very happy to cooperate with King Long as an
exclusive distributor of King Long in Malaysia, to
jointly develop products and markets in a CKD mode. Our cooperation is the
result under the "Belt and Road Initiative" and a landmark event for
both of us. With our sales and after-sales service networks throughout Malaysia
and our financing services, we have the confidence to bring success to King
Long here in terms of brand and market business."
Mr. Xie Weiguo,
the Overseas Marketing Director of King Long, said: "As one of the largest
bus manufacturers in the world, we have always been leading China's bus industry
in terms of technological innovation and customization over the past 30 years.
We have numerous product lines and operate more than 500,000 buses throughout
the world. We are always committed to the development of green and intelligent
transportation system. In 2018, King Long Apolong – L4 autonomous driving bus
was put into mass operation, advancing the development of public transit to an
intelligent era. Since the beginning of export in batches to overseas markets
in 2000, we have exported 100,000 King Long buses to 136 countries and regions
up to now. Tan Chong Motor Group is our important and respected partner in
Malaysia. We look forward to providing high-quality products and services for
local passenger transport companies and auto body manufacturers through our
joint efforts, to finally achieve mutual benefits and win-win results."