In the pursuit of sustainable operation, King Long unremittingly pursues the maximization of commodity social benefits and enterprise social value. On one hand, King Long integrates social responsibility into its business activities and insists on providing safe, reliable, intelligent and environmentally friendly bus products for society; On the other hand, King Long also actively participates in public welfare and contributes to society through practical actions such as donating to schools, sponsoring cultural and sports activities, caring for children and youth, and assisting earthquake relief.