At
the end of 2016, the distributor team of King Long minivans in Bolivia arrived
in Xiamen to attend the “2016 King Long Bolivia Business Meeting”, and won the
title of King Long Minivan 2016 Excellent Distributor and placed 410 orders of new
vehicles during the meeting.
Bolivia,
primarily covered by plateaus, is the largest landlocked country in South
America, and its capital La Paz is the highest capital worldwide, with an
altitude of 3,577 meters above sea level. In this country with a population of only
11 million, King Long has enjoyed great popularity among the local people due
to its quality products and service, and, above all, its exclusive
distributors’ strategic insight and ability to market analysis.
In
2012, King Long and its local distributors of minivans in Bolivia set up
strategic cooperative ties. Since then, King Long minivan has witnessed a sales
volume of more than 9,500 vehicles in Bolivia, gradually transforming the local
market once dominated by used-car. From 2014, the bus brand has been ranking
the first place in Bolivia’s minivan market for three consecutive years. As of
now, King Long has taken a market share of over 40% in the minivan market of Bolivia.
At this visit, an order of 410 minivans was signed on site, signifying a good start
of King Long in overseas market in 2017.
Xie
Weiguo, overseas marketing director of King Long extended gratitude to the
outstanding contributions distributors in Bolivia made in local minivan market.
He said, “King Long enjoyed a stepwise growth in business volume in Bolivia for
the past five years, and nearly 10 thousand King Long vehicles served the local
people for transportation, winning both champions of new car sales and market
share in the local market. We believe that another sales success will be
achieved under our cooperation!”
King Long and Shine Auto are Signing the Purchase Agreement of 410 Minivans
During
the annual business meeting, the two sides exchanged views on the following
cooperation. After reviewing the history of cooperation between Bolivia and King
Long, Bolivia’s distributor teams were deeply touched and extended their thanks
to the consistent support from King Long. They also bear high expectation for the
future cooperation with King Long, “Five years ago we started to work with King
Long and now process has been made after years of joint efforts. But we know it
is not the end and we have faith in that with deepen cooperation much more
achievements will be made.”
King Long’s Minivans are Waiting at the Dock to be Shipped to
Bolivia
In fact, King Long has
not only made great achievements in Bolivia’s minivan market, but also took the
crown in the coach market. In 2013 and 2015 respectively, in the two fierce
competitions that Bolivia’s capital La Pas bid for coaches across the world,
King Long edged out and offered 141 top coaches to the residents in La Pas. The
locals initiated warm welcoming ceremonies for the arrival of the vehicles,
revealing their high recognition of King Long brand.
La Pas Citizens are Celebrating the Launching of King Long Coaches
“The breakthrough made in Bolivia these years
is a win-win result of the cooperation between King Long and the excellent
distributors in Bolivia, and it is also a miniature of King Long going global.”
said Zhang Bin, general manager of King Long. He also claimed, “Now we are
standing on a new starting point, and we hold to the belief that with the
implementation of ‘the Belt and Road Initiative’, there will be more King Long
vehicles going global!”