On February 21st,King
Long Overseas Marketing Conference was held under the title of “To be United,
Valiant and Industrious in 2019”. King Long exported 10,239 buses in 2018,
ranking first in the industry.
In 2018, though the industry
experienced a recession, King Long made impressive achievements in export. It
exported 10,239 buses of all kind, realizing a year-on-year growth of 27.2% and
ranking first in the industry. It realized an export value of over USD 250
million, with a year-on-year growth of about 25%, taking the second place among
bus enterprises in China. The exports large and medium
buses and minivans are all among the top three of the industry,
consolidating King Long’s leading position.
Zhang Bin, King Long's
General Manager, made a speech
Mr. Zhang Bin, the General
Manager of King Long, praised the overseas marketing team for their excellent
performance in 2018, especially their efforts that helped King Long to maintain
the advantages in Saudi Arabia, Thailand, UAE, Bolivia and Egypt and supported
the performance of overseas marketing.
Xie Weiguo, Overseas
Marketing Director of King Long, addressed the conference
Xie Weiguo, Overseas
Marketing Director of King Long, made a summary of the meeting and described
the development ideas of overseas business in 2019 centered on “responding,
focusing and improving”:
First, act according to specific situations and adapt to changing
circumstances. The international trade environment is ever-changing, so
overseas business model must be constantly improved for higher competitiveness.
Second, focus on core markets and allocate resources in accordance with demands
to improve competitive force in core markets.
Third, strengthen team construction and improve professional ability of the
overseas team.
At last, Mr. Xie said that in tough environment, courageousness and persistence
can be shown; down-to-earth practice is more precious; and sufferings is
indispensable to success to encourage the overseas marketing team to make
greater achievements in 2019.